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First Team Real Estate Earns Website Quality Certification

March 2, 2010

Designation signifies excellence in corporate website.

First Team Real Estate has earned the Website Quality Certification (WQC), presented by Leading Real Estate Companies of the World® to member companies that have demonstrated excellence in website design, functionality and execution.

Every aspect of the site, www.FirstTeam.com, was reviewed to ensure exacting standards were met in eight key areas, ranging from design and content and human interactivity to search engine optimization.  The WQC was introduced in 2009 to recognize and encourage superior websites among Leading Real Estate Companies of the World’s 600 member firms.  First Team Real Estate is one of only 64 initial applicants to earn the designation.

“A real estate company’s website plays an increasingly significant role with today’s consumers, who often go there first when considering buying or selling a home.  It is thus critical to use this Internet medium to attract and engage consumers in a meaningful way,” said Pam O’Connor, President/CEO of Leading Real Estate Companies of the World®.

Leading Real Estate Companies of the World® commented on the company’s website property search ability and detailed property description; offering high rankings for both. Additionally, they praised the site for its visual elements and sophisticated core design, clever synergies of its visual elements, effective use of video content, ease of use and consistent navigation with minimal clicks required to access essential information and enable innovative property searches.

“We appreciate the recognition that the Leading Real Estate Companies of the World ‘WQC’ designation brings to the efforts of our organization.  First Team Real Estate has always been consumer focused, working to provide the best possible real estate search and service experience.  Our local expert agents are tied-in directly to a consumer’s website experience with the ability to instantly connect with interested buyers online or over the phone during a home search on our website. FirstTeam.com is one of the key online marketplaces we work tirelessly to showcase our seller’s property listing. Our goal is to continue to bring technical and service efficiencies to our clients thereby maximizing the success of their buying and/or selling experience,” said Cameron Merage, CEO/Founder of First Team Real Estate.

First Team and First Team Estates are proud members of Luxury Portfolio, the high-end estate division of Leading Real Estate Companies of the World. The fastest-growing luxury-marketing program, Luxury Portfolio connects individuals around the world with First Team Estates, sharing over 230 currently active listings. First Team Estates proudly represents some of the most prestigious properties in Southern California and has sold more homes over $1 million than any other independent brokerage in Orange County in 2008.*

For more information about First Team Real Estate, please visit www.FirstTeam.com.

*Trendgraphix, Inc. 2009 report for Orange County, CA, all residential property types $1 million and above. Report published 1/2009, based on data available at the end of 12/2008.

About Leading Real Estate Companies of the World®

Leading Real Estate Companies of the World® (www.LeadingRE.com) is a global real estate network comprised of over 600 of the best-known local and regional real estate firms. With nearly 5,000 offices and 150,000 sales associates in the United States and 35 countries abroad, LeadingRE affiliates sell almost $300 billion in home sales, representing nearly one million transactions annually. The network has #1 marketshare in more of the top 88 U.S. markets than any national brand, representing a powerful force in American real estate.

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